Star Wars is DEAD and The Phantom Menace killed it!!! It's December 1999, and it was just announced that DK publishing lost $41 million because of poor Star Wars book sales. They printed 13 million Star Wars books and only sold 3 million in the past 6 months since Star Wars Episode 1 The Phantom Menace came out. TANKED! DEAD! Episode 2 and 3 are going to FAIL. No one cares! Nice try Georgie Boy!!! Good effort ol' chap!